Tonight is a business reception. They will be 200 people there. How many business cards do you take? 500? 200? 100? 50? 20? or 6? Let's break it down:
You take 500 if you are planning on meeting each of the 200 people then on your way to your car you put another 100 under windshield wipers. What about the 200 left over? No problem, you throw them up in their air hoping the wind will catch them and float them away to your next deal.
Next option: You take 200, 100, 50, or 20 and try to make a meaningful relationship with that many people...in an hour! Really? Of course not. The preceding was a shotgun approach and is only effective in annoying people who you should hope do not remember you.
How about establishing a meaningful relationship with only 6 people. That's 10 minutes each. Very doable. Of course, which 6 people do I choose? Stay tuned...I'll share that next time.
Monday, November 27, 2006
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